Dakota competes against Ford Ranger, Chevrolet Colorado, GMC Canyon, Toyota Tacoma, and Nissan Frontier. As with full-size pickups, competition for compact or mid-size trucks is hot. Though the Ranger is dated, Canyon, Colorado, Tacoma, and Frontier are totally new pickups for either 2004 or 2005. Dakota's biggest advantage, other than its larger size, is the availability V8 engines, not one, but two of them. Its towing capacity has been expanded to 7,150 pounds, by far the most in the class.
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